VRT

VRT

Lucy

Directed
by
Wilson Verstreken

Flanders may not be big, but the Flemish are big on television and on their very own public broadcaster. Yes, in this neck of the woods, VRT is a big deal and they’ve chosen Lucy (agency) and us from Red Dust to help spread the word: VRT belongs to you. The audience.

So we went and did what we love doing most: make emotion-driven content with a powerful human touch, featuring regular people. And the voice of VRT’s very own Tom Waes telling a story of inclusion, diversity and belonging.

Please enjoy: our contribution to VRT’s first image campaign ever.