JBC - More Sustainable
‘Splitscreens are sooo eighties.’ Really? We beg to differ. It proved to be the perfect technique for visualizing JBC’s durability concept. It’s a fact that these days, durable clothing means much more than mere hand-me-downs. It’s made to last. And to pass on. This is how director Fransje Calf and us from Red Dust translated that message to the (split)screen. It was fun!
Wilson Verstreken